* Marc's April Notes:
The first thing I should mention is that we bumped up the minimum number of uniques to 20,000. I just wanted to clean up the list a touch and this helped. More traffic = more relevant stats.
After much thought, I decided to list my own paysite program MovieRoom.com. At first I thought it would be a little dicey putting my own stuff in the mix, but I figured, what the hell, would anyone really care? To help qualify the killer results, I need to mention that I push my own site harder than any other site on hoes.com. It's at the top of nearly every niche category so it's getting first dibbs on alot of the best traffic. The results have been great over the past few months and it's finally time to show off my hard work ;-) Anyway, enough about that.
Gay Gravy keeps holding it's own and surprising me every month. It has killer performance with the gay traffic. I mean killer. Better than anything I've tried so far. Highly recommended.
Update on the new paysite profile system: We're still chugging away at it. Adding hundreds of new affiliate programs to the mix. This is a big project to say the least. Probably a couple of months off from a soft launch. One neat result of this system is going to be the way I report sponsor stats in the future. It will be MUCH more comprehensive and provide a larger result base for you to pick and choose from. Stay tuned. Program owners, Submit Your Paysite Program!
* Tip Time:
How do I choose PPS vs. Revshare when working with a program?
This is one of the most important decisions you can make when working with an affiliate program. Programs market both of them as typically being equals. You'll usually see $30 per signup or 60% recurring. They are not equal by any means and to make a sound decision you need to look at the sponsor you are working with. When I first signup with a program, I take a good look at some of the sites they are offering for promotion. Is the content unique, are they selling it well, DOES IT UPDATE OFTEN? Yes, I CAPPED that last point. Lastly, look at the join page. What do they charge? Is it your typical $20-30 per month? Or is it some insane $39.95 a month? Do they offer a trial that recurs to some insane amount? Fill out the initial form and take a look at the processor's form. Are they cross-selling? Meaning, do you see checkboxes toward the bottom that say "also give me a membership to XXX for $XXX, recurring at $XXXX.
The reason I look at all of this things is simple. If the sites I'm pushing in the program are high quality, offer a good value and look like the type of site that will hold on to a member, I will choose revshare. If the program is one of those cookie-cutter programs, with a ton of niches and no really good site in the mix, I choose PPS. I've found that the cookie-cutter programs typically have poor member areas and don't hold on to their members very well. They also typically charge a higher rate and utilize cross-sells. Not all of them do, but alot.
Moral of the story. Don't be fooled by the notion of the QUICK BUCK. Pay Per Signup programs have their place in adult, but it's not always the best option. Be patient, push quality programs with quality sites and look ahead 6 months. I guarantee you will have made more money in that 6 months than if you had just settled for the immediate cash every time. Mix things up. Don't do the same thing for every program. You can't be lazy in this business if you want to succeed.
Marc
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